MeMoMu_FIA_020 COPPERTONE DAY
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Coppertone is the brand name for an American sunscreen.[1][2] Coppertone uses various branding, including the Coppertone girl logo and a distinctive fragrance.
Product line
The original product dates to 1944, when pharmacist Benjamin Green invented a lotion to darken tans.[3] The product line has been expanded to include many skin care products, predominantly sunscreens. Coppertone has become the leading sun care brand in the United States, with annual $9 billion in global sales.[3]
Branding
Coppertone name
The name Coppertone originated from its marketing of suntan lotion, as opposed to sunscreen.[3]
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